Hi. I'm Roberta.

I'm a human-centered service designer living and working in San Francisco (and sometimes Toronto). I'm currently the Director of UX at Heroku, managing a distributed team of talented designers to craft seamless, delightful, and scalable developer experiences.

I like humanizing the stack, and draw inspiration from my interests in design, storytelling, animation, technology, and the experiences gained throughout my career.

If you're working on projects that help make the internet safer, fairer, and more accessible, I'd love to hear about them! Send me an email or .